Sunday, July 30, 2017

A Guide to Trail Camera Features

View of a nice buck from Primos Truth Cam Ultra HD 46 trail camera
Low Glow, No Glow, Hyper Burst, ARD, Freeze Frame Shutter, the list goes on and on. And if you’re in the market for a new trail camera it is important to understand what these terms mean, which features you need and which are largely just “niceties”. Here we go.

Trail Camera Flashes

Perhaps the most highly debated feature of a MOULTRIE ALL IN ONE TIMER KIT is the type of flash it emits once it is triggered. Different flash options are available and choosing which is best really boils down to your opinion on how mature bucks react to a camera flash. We recently had some opinions on how different flashes can spook bucks. Aside from that debate, the following flash options are available.

No-Glow Flash

Cameras with a “no-glow” flash feature are equipped with black LED’s which are totally invisible to not only game animals but humans as well. It should be noted that all images captured at night with this option will be black and white.
As a side note MOULTRIE ALL IN ONE TIMER KIT with no-glow flash are a favorite of ours, especially when placed in sensitive areas. The flash range might not be as long as other camera flashes but that usually isn't as big of an issue as making deer aware of your camera.

Low-Glow Flash

This feature will emit a visible flash but it will be drastically reduced. Most often the color will be a faint red glow. If you don’t wish to pay for the no-glow feature then this is a good alternative. Nighttime images will also be black and white.

White-Flash

While white-flash MOULTRIE ALL IN ONE TIMER KIT have come a long way, I won’t insult your intelligence by explaining what this feature is. All images will be color; night or day. They might provide the best photos but they are going to scare your deer to the next county. We are joking... a little bit.
Some trail cameras are easier to operate than others. The Primos camera that took this photo is drop-dead simple to operate. Just turn it on and go.
With regard to flash options it should be noted that you can expect night pictures to be darker and grainier when using “No-Glow” as opposed to the standard “White-Flash”. Also, flash range will differ when comparing no-glow, red glow (low-glow) and standard flash trail cameras. Typically the white-flash will fare better due to its ability to light up the forest at a further distance.
In addition, the number of LED’s your trail camera of choice boasts should be considered. Basically, there is a direct relationship between the number of LED's and flash range. Cameras that carry a larger number of infrared LED's will most often have more illumination than cameras that have fewer LED's.

Trail Camera Megapixels

Buyers should pay close attention to megapixel numbers. In short, simply because a company touts high numbers doesn’t necessarily mean your images will be high quality. The reason is simple. Megapixels mean nothing if the lens quality of the camera is low. The easiest way to determine real-world image quality is to look at real world images. This can be accomplished on company websites, talk forums or other social media outlets. Do your research.

Camera Capture Modes

When it comes to capturing images your trail camera can do it in two ways; still-photos and video. Still photos are great. However, the advantages to having a video option is that with video the user has the opportunity to actually glimpse into the game animals world (for a minute or so) and watch how they behave. Quite often this can reveal more info than a single image frozen in time. 
Historically, trail camera users have had to choose between capturing a still image or a short video clip. However, companies such as Bushnell now offer cameras that can actually capture both varieties simultaneously giving you the best of both worlds.

Trigger Speed

Trigger speed or trigger time is essentially how long it takes a camera to snap a picture once a subject like a deer is seen. Trigger speed is a very important feature no doubt and can be the difference between seeing, or not seeing, particular bucks. However, it may not necessarily be the most important feature on a camera that is placed over a food plot or corn pile because deer are expected to be in the area for several minutes before moving on. This gives a camera with a slow trigger speed more time to “wake up” and capture an image. 

Wednesday, April 12, 2017

How Can Customer Reviews Help Small Business?



Customer reviews are a valuable assessment when it comes to seeing how well your business is currently performing. Try not to consider a review as something that is going to give your business a bad name; a negative review from time to time can actually help your business improve its standards. Whether it’s online or in print form, reviews are going to happen, and inevitably, your business will be reviewed at some point too.



Rather than avoiding reviews like the plague, Guy Arnold, an employer expert, believes that a business should relish reviews and collect them. This is because reviews can be used as a sign post for any company looking to validate the product or service they’re trying to sell. For example, when somebody uses Amazon, they are likely to read the reviews section for advice on the product; for Arnold, this is what’s known as the ‘buying signal’ for potential customers.

Social media and Trip Advisor are both crucial when ensuring your reviews are positively recognised by the public. Generate greater interest in your business when someone Tweets about it by retweeting that tweet and liking it. By doing so, people who wouldn’t usually recognise your brand are being exposed to your good product or service. Trip Advisor is particularly good if you want your business recognised nationally or internationally if you include more than one language on your page. Keeping your profile up to date, with your most recent picture included, is a good way of appealing to new customers on a regular basis.

Saturday, March 11, 2017

5 Tips for Business Owners Applying for a First Mortgage



Business owners face a number of challenges when applying for their first mortgage. They lack the clear process of income verification that many employers provide, and they don’t have the same consistent income someone with a job does. Underwriting processes often penalize small business owners for that very reason with higher interest rates while other institutions simply say no to their business. Here are five tips for business owners applying for a first mortgage.



1. Disclose Everything

If you are an employee of a company and own a stake in it as an original founder, you need to disclose this when applying for a mortgage. You should know your ownership stake in the business. If you own a quarter or more of the company, you will need to file a corporate tax return as part of your mortgage income. The profits and losses of the company could affect your mortgage application, but failing to disclose this information (which lenders can easily find out) risks lenders tossing out the application.

2. Secure Proof before Applying

When you work for someone else, your W-2 is proof of your income. Depending on the employer, human resources could verify the loan applicant’s income. What can a small business owner do to provide similar income verification? A letter from a Certified Public Accountant or enrolled agent proving your income is almost as good with most mortgage lenders, while two years of business tax returns and personal tax returns are proof of your income. For skilled tradesmen, bond insurance policies can be used as proof of self-employment.

Sunday, February 26, 2017

3 Surefire Strategies for Super Selling



Marketing is one of the real key parts of running any business, and as a business owner you need to be aware of what your strategy is and how you approach the subject. With a proper focus on your marketing, there is really nothing that your business cannot achieve, and that is well worth bearing in mind. However, it is often difficult to know exactly what it is that marketing needs to look like in order to work at its best, or how it needs to operate. In this article, we are going to go through three of the most important strategies to bear in mind when you are designing your marketing. Follow this advice, and your sales should go through the roof in no time.


Bolder, the Better


Basically, being bold is the brunt of the game. As long as you are presenting yourself, your business and your products and services in a bold and engaging way, you are producing the kind of marketing that really sells. We all know this, and yet marketing is so often tricky, and hard to pin down. Being bold is much easier said than done; the trick really is to just do it. Experiment with it, see what works for you. If you find that hoisting up banners from www.selbys.net does the job, then go for that and stick with it. Or if you are looking to make a website that shows off with strong testimonials on the front page, give that a go. Whatever you do, do it with full effort and you can’t fail but make some kind of impression on someone. With any luck, you will make that impression on many people.